ANEW Ultimate Supreme Dual Oil Elixir: The Power of Two in One | Avon Australia and New Zealand's Beauty for a Purpose Blog
First published here for Avon Australia and New Zealand in June 2017.
The latest innovation in our ANEW skin care line comes in the form of our Ultimate Supreme Dual Oil Elixir. There are a few things to understand about our latest product, which is part of our prestige skin care range ANEW Ultimate Supreme, so let us explain how you can improve your daily skincare ritual...
First published here for Avon Australia and New Zealand in June 2017.
Many beauty brands promise the world and fail to deliver, leaving disappointment in their wake. The beauty of Avon True Color is in its simplicity. It provides honest, functional products you can rely on in complete confidence that whatever look you want, you can achieve. No outlandish claims, no impossible promises - just effortless beauty and uncompromising results. Truth in beauty? That's empowerment.
As well as classic products that you are familiar with, Avon True Color will introduce brand new products, the first two being our Wide Awake mascara and Skin Goodness CC Powder. Find out more and shop below.
Be sure to browse our little book of True Beauty, available here, which shows off the whole range as well as some fantastic tips and tricks!
First published here for Avon Australia and New Zealand in September 2017. While I did not conduct this interview myself, I transcribed it and rewrote it for publication.
Congratulations to Kelly, our #1 Sales Leader for 2016/17!
Over the last year our Avon Sales Leaders have been working extremely hard, and at our National Sales Conference last week on the Gold Coast, our top 130 Sales Leaders were recognised for their amazing achievements for 2016/17. Kelly Lakeman was honoured to be named #1 Sales Leader for ANZ at the gala dinner, and was thrilled to be presented with the keys to her very own Audi.
Kelly has been with Avon for over seventeen years and is married with two beautiful children. Her passion to inspire others extends more than Avon- she also teaches Zumba, and tells us that inspiring others to just ‘move’ and ‘dance it out’ makes her head sing! Kelly says she is known as the dancing Avon Lady. We caught up with Kelly to find out a little more about what motivates her, her passion for Avon, as well as her number one tip for new Sales Leaders.
First published here for Avon Australia and New Zealand in October 2017.
First released in 2003, ANEW Clinical offers a range of advanced and efficacious facial skin care treatments to help women of all ages to outsmart signs of ageing on skin. From fine lines and wrinkles to loss of firmness, extreme dryness, discolouration, uneven texture and tone, ANEW Clinical has a range to help address your concerns.
Each product formula in the ANEW Clinical range was developed and perfected at the Avon Skincare Institute (ASI). Our Anti Wrinkle Correcting Cream with A-F33, for example, is packed with three times the amount of collagen-boosting and wrinkle-fighting ingredients than the previous formula, so it's even more effective than it was before.
Since 2012, our ANEW Clinical Anti Wrinkle and Lift & Firm products have sold over 30 MILLION UNITS worldwide. Women can't help coming back for more, because they're seeing results.
First published here for Avon Australia and New Zealand in August 2017.
Micellar water is the hottest prospect on the cleansing market. It contains magnet-like micelles which attract dirt, makeup and any other impurities on the skin. This makes it a one-step cleansing solution, removing even the heaviest of makeup, including waterproof mascara and budge-proof lipstick gently without the need to scrub. After using micellar water there is no need to rinse and skin is left soft and hydrated, plus it is soap-free and suitable for sensitive skin, what's not to love?!
First published here for Avon Australia and New Zealand in February 2017.
Skin care is something we should all make a priority well before our first line appears. Once you get past the anti-acne age range, and until your lines start appearing, there are a few things you can do to keep your skin looking its very best. Skin health starts from the inside, so by drinking plenty of water, eating nourishing, healthy food and avoiding bad health habits like smoking and excess sugar consumption, you are giving your skin a head start.
World First ANEW Reversalist Infinite Effects: The rotating solution to ageing skin | Avon Australia and New Zealand's Beauty for a Purpose Blog
First published here for Avon Australia and New Zealand in February 2018. While I was not involved in global testing, I devised the local four-week testing program and provided subjects with questions about the product.
Hot on the heels of 25 years of innovation comes the Avon Skin Care Institute’s latest game-changer. In 1992, Avon revolutionised the mass skin care market by becoming the first brand to make alpha-hydroxy acids widely available. Now, in 2018, we are pioneering another skin care revolution.
ANEW Reversalist Infinite Effects Night Treatment Cream is the world’s first anti-ageing night cream that rotates to help push you past the skin care plateau. The product’s Proprietary Rotational Technology sees two separate formulas in one tube, rotated after 7 nights of use to provide more intense results on signs of ageing. Even better, the results are clinically proven to continue improving, month on month, for up to a year.
Does rotating active ingredients help your anti-ageing skin care work better? | Avon Australia and New Zealand's Beauty for a Purpose Blog
First published here for Avon Australia and New Zealand in February 2018.
“YOU DON’T ALWAYS NEED A BRAND NEW MOLECULE OR INGREDIENT. SOMETIMES WHAT IT TAKES TO CREATE THE NEXT INDUSTRY-CHANGING INNOVATION IS LOOKING AT EXISTING TECHNOLOGIES IN A BRAND NEW WAY.”
-LISA GALLO, AVON VICE PRESIDENT AND GLOBAL HEAD OF CATEGORIES PRODUCT DEVELOPMENT, STRATEGIC BRANDS AND CONSUMER PRODUCT DESIGN, RESEARCH AND DEVELOPMENT
It’s the age-old dilemma, whether you’re talking diet, exercise, hair care or skin care – you start a new regimen and everything’s looking rosy… until you hit the plateau. Your weight loss stalls, your muscle gains slow, your hair stops responding to that volume-boosting shampoo, and – horror of horrors – you spot a wrinkle or two peeking through despite your religious use of day and night creams. It seems that after an initial period of success, if you keep doing the same thing for too long, your body adapts and your results begin to slow down – but is this really what’s happening, or is it all in our head?
First published here for Avon Australia and New Zealand in September 2017.
Over 30 years ago, the subtle, seductive and majestic scent of the rose inspired one of Avon's most successful and iconic fragrances – Imari. Known the world over for its heady scent, Imari is the living embodiment of Avon's legacy, with the company having started out as the USA's first perfumer over 130 years ago. To this day it remains Avon's top-selling fragrance globally.
Get To Know The Imari Family Better...
First published here for Avon Australia and New Zealand in April 2018. While I did not conduct the interview with Eva Mendes, the surrounding copy is original.
International film star and the face of Eve Duet,
Eva Mendes has achieved a great deal in her career. She sat down
with Avon to discuss womanhood, fragrance and entrepreneurship: